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BotPress vs. VoiceFlow: image of a robot using chat on a bench.

Botpress vs. Voiceflow: Business AI Chatbot Platforms For Beginners

AI-powered chatbots have significantly transformed how businesses interact with their customers and provide first-line support to clients. Thanks to API integrations with popular models such as ChatGPT, these digital assistants have become increasingly easy to implement while displaying improved natural language understanding and reasoning abilities with each iteration. If you want to build your own chatbot without being a developer, two popular platforms to consider are Botpress and VoiceFlow. 

Both platforms offer visual flow chart builders, data capture capabilities, and custom JavaScript execution for any required API calls. This enables the creation of dynamic chatbots that integrate smoothly with your existing business systems. 

Now let us explore which platform might be the better fit for your business needs.



  • User-Friendly Interface: Botpress features an intuitive interface that simplifies the process of creating chatbots, making it accessible for both newcomers and others to design and deploy effective chatbots.
  • Feature-Rich Development: Botpress offers a robust set of features, including retry flows, historical data extraction, message hooks, and scheduled triggers. These tools streamline the development process and empower you to build sophisticated chatbots.
  • Botpress v12 (Open Source): Tech-savvy users can leverage the open-source desktop version (Botpress v12) to gain more control over their chatbot infrastructure. Deploying on personal infrastructure can lead to cost savings, but be aware that v12 is no longer actively maintained.
  • Extensive Integrations: BotPress stands out with its wide range of integrations, covering popular consumer messaging apps (WhatsApp, Messenger, Telegram) and enterprise tools (Notion, Trello, Teams, Slack). This flexibility ensures seamless integration with your existing communication channels.


  • Fragmented Documentation: Botpress suffers from documentation inconsistencies between the cloud-based and self-hosted (v12) versions, leading to confusion and frustration. Finding specific feature information can be difficult, and the lack of a migration path forces users to choose a platform early on.
  • High Cost for High Volume: While Botpress offers free credits for development and testing, its pricing model can become expensive for applications with significant message volume. Each message costs $0.005, potentially making it less suitable for smaller businesses or high-traffic chatbots. Consider the v12 self-hosted option or discuss enterprise pricing for larger deployments.
  • Limited Analytics: Botpress’s analytics are basic, providing only aggregate data like total users and messages. These metrics lack the depth needed to analyse user behaviour and refine your chatbot’s performance. Accessing conversation transcripts requires using the API, adding an extra step for analysis.



  • Comprehensive Documentation: Voiceflow’s well-structured and consistent documentation makes it easy to find information on any feature. Unlike Botpress, there’s a single, unified source of truth for all your questions.
  • In-Depth Analytics: Voiceflow provides superior analytics, giving you a deeper understanding of your chatbot’s performance and how users interact with it. Get insights into user intent, NLU recognition rates, and actionable tips on improving your chatbot.
  • Budget-Friendly: Voiceflow offers excellent value, making it accessible for businesses of all sizes. For just $50/month, you get 1 million AI tokens (roughly 750,000 words), which can handle thousands of conversations. Need even more?


  • Feature Limitations: Voiceflow offers a solid foundation for building chatbots, but it may lack the advanced features required for highly specialized or complex applications. You might miss features like Botpress’s multiple capture types, message hooks, timeout flows, and diverse message formats.
  • Fewer Integration Options: While Voiceflow integrates with popular platforms like WhatsApp, Twilio, Slack, and Teams, its integration options are not as extensive as Botpress. If you need to connect your chatbot with a less common platform or tool, VoiceFlow may not be the ideal choice.

Conclusion: Choosing the Right Chatbot Platform

Both Voiceflow and Botpress are excellent tools for developing AI chatbots, though they cater to different needs and budgets.

Voiceflow is an excellent choice if:

  • You are budget-conscious, and cost is your highest priority. Voiceflow works well for any startup or small business that prefers an affordable and reliable a over features.
  • You need a straightforward and effective chatbot, for creating minimum viable products (MVPs) or showcasing basic chatbot functionalities to your clients to sell a service.
  • You can benefit from clear documentation and robust analytics. VoiceFlow’s well-organised documentation and comprehensive analytics can simplify the development and optimisation process.

Botpress is the go-to when:

  • Complex features are necessary: If your chatbot demands extensive customisation, intricate flows, or advanced functionalities, Botpress’s rich feature set is up to the task.
  • You need broad integrations: Botpress provides seamless integration with a wide array of platforms, from popular messaging apps to enterprise tools.
  • High usage volume is expected: While Botpress can be expensive, its enterprise pricing plans might be suitable for high-volume applications.

Ultimately, the most suitable platform for you depends on business-specific goals, your budget, any required integrations and your preferred set of features. Consider the complexity of your chatbot, the integrations you may need later and how scalable it should be. 

Be sure to evaluate the built-in analytics or consider integrating external analytics tools to gather comprehensive data on your chatbot’s performance, which can greatly inform your decision-making process.

I hope this comparison has helped you think about how to make an informed decision about these platforms.

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